Announcements for E-commerce & Retail

Announcements Software for the E-commerce & Retail Industry

Improve feature adoption and retention by announcing new features and keeping users informed about key events. Tailored for e-commerce & retail companies to address industry-specific challenges.

Challenges in E-commerce & Retail

E-commerce platforms must onboard sellers and buyers to feature-rich marketplaces while minimizing friction in the purchase journey. Guided experiences help sellers list products effectively and buyers discover platform capabilities that drive repeat purchases.

New sellers take weeks to list their first product due to complex catalog management

Buyers miss platform features like wishlists, price alerts, and loyalty programs

Seasonal seller onboarding spikes during holidays overwhelm support teams

Seller dashboard complexity leads to pricing errors and inventory mismanagement

How Produktly Announcements Helps E-commerce & Retail

Everyone loves new features! Announcements are a great way to highlight your new updates and keep customers in the loop.

Announce New Features

Easily announce new features so users stay up to date.

Rich Text Editor

Embed videos, images, and GIFs to make announcements engaging.

Targeted Delivery

Show announcements to the right users at the right time.
Produktly Announcements for E-commerce & Retail

Use Cases for E-commerce & Retail

Seller storefront setup wizard

Guide new sellers through store creation, product listing, shipping configuration, and payment setup with interactive walkthroughs. Reduce the median time from seller signup to first live listing from weeks to hours.

Buyer loyalty program activation

Introduce buyers to loyalty points, referral bonuses, and membership perks through contextual prompts during their shopping journey. Increase program enrollment by surfacing benefits at the moment of highest relevance, like after a purchase.

Holiday season seller preparation

Before peak shopping seasons, guide sellers through inventory bulk upload, promotional pricing setup, and shipping deadline configuration. Prevent the revenue-killing mistakes that happen when sellers rush to prepare for Black Friday or holiday sales.

Key Metrics to Track

Time to first product listing

Seller activation rate

Buyer feature adoption (wishlists, reviews, loyalty)

Seller support ticket volume

Frequently Asked Questions

How do product tours help reduce seller onboarding time?

Interactive walkthroughs guide sellers through each setup step directly inside the platform, eliminating the need for training videos or documentation. Sellers can list their first product during the tour itself, reducing setup time from days to minutes.

Can tours be triggered based on buyer shopping behavior?

Yes. You can trigger tours based on user actions like first purchase, cart abandonment, or browsing specific categories. For example, show a loyalty program tour after a buyer's first purchase, or highlight comparison tools when browsing similar products.

How do e-commerce platforms use announcements for promotions?

Targeted announcements can notify sellers about upcoming promotional events and deadlines, or alert buyers about flash sales and new arrivals in their preferred categories. Segmentation ensures each user sees only relevant promotions.