Chameleon Pricing in 2026
By Olli, founder of Produktly · Updated 2026-03
Chameleon is a product tour platform known for advanced styling controls and design flexibility. It targets design-conscious product teams that want pixel-perfect in-app experiences. Offers tours, tooltips, surveys, and launchers.
How Chameleon Pricing Works
Per monthly tracked users (MTU), billed annually. Free tier available, plus Startup, Growth, and Enterprise plans.
Chameleon Plans & Pricing
Free
Free
Limited features, 14-day trial of paid features
Included
- Basic tours
- Limited tooltips
- Basic surveys
Limitations
- Very limited feature set
- Chameleon branding
- No targeting
- No integrations
Startup
$279/mo
Billed annually, up to 2,000 MTUs
Included
- Product tours
- Tooltips
- Surveys
- Basic targeting
- Custom styling
- 3 team members
Limitations
- No launchers
- No A/B testing
- Limited integrations
- 3 team members only
Growth
$999/mo
Billed annually, up to 2,000 MTUs
Included
- Everything in Startup
- Launchers
- A/B testing
- Full integrations
- Unlimited team members
- Advanced targeting
Limitations
- No dedicated support
- No custom SLA
Enterprise
Custom pricing
Annual contract
Included
- Everything in Growth
- Dedicated CSM
- Custom SLA
- Priority support
- Advanced security
- Custom contract terms
Limitations
- Requires annual commitment
- Long sales process
Hidden Costs & Things to Watch Out For
- Growth plan jumps dramatically from $279 to $999/mo
- A/B testing only available on Growth+ ($999/mo)
- Launchers (in-app resource menus) require Growth plan
- MTU pricing scales with growth — costs increase at higher tiers
- Limited to 3 team members on Startup plan
- Annual billing required for advertised rates
- 30-day money-back guarantee on all plans
Chameleon vs Produktly: Feature Comparison
Chameleon offers excellent styling flexibility but at a premium price. Produktly provides a broader suite of tools at a significantly lower price point, including feedback, roadmaps, and changelogs.
| Feature | Chameleon | Produktly |
|---|---|---|
| Product Tours | All plans | All plans |
| Checklists | Not available | All plans |
| NPS Surveys | Not available | All plans |
| Micro-Surveys | All plans | All plans |
| Feedback Widget | Not available | All plans |
| Changelog | Not available | All plans |
| Roadmap | Not available | All plans |
| Smart Tips / Tooltips | All plans | All plans |
| Custom CSS | All plans (advanced) | All plans |
| A/B Testing | Growth+ ($999/mo) | Not available |
| Starting Price | $279/mo | 19€/mo |
| Free Trial | Limited | Yes |
Get More for Less with Produktly
Product tours, checklists, NPS surveys, micro-surveys, feedback widgets, changelogs, roadmaps, and announcements — all in one platform. Plans start at just 19€/month.
Frequently Asked Questions
How much does Chameleon cost?
Chameleon offers a limited free plan. The Startup plan starts at $279/month for up to 2,000 MTUs, billed annually. The Growth plan starts at $999/month. Enterprise pricing is custom.
Is Chameleon worth the price?
Chameleon offers excellent CSS customization and design control. If pixel-perfect styling is your top priority, it can be worth the investment. For teams that need a broader toolset (feedback, NPS, roadmaps), Produktly offers better overall value at 19€/month.
Does Chameleon have checklists?
No, Chameleon does not offer onboarding checklists. It focuses on tours, tooltips, surveys, and launchers. Produktly includes checklists in all plans.
What is a cheaper alternative to Chameleon?
Produktly offers product tours, checklists, NPS surveys, feedback widgets, changelogs, and roadmaps starting at 19€/month with a free trial. While Chameleon has more advanced CSS customization, Produktly covers more use cases at a lower price.