Chameleon Pricing in 2026

Chameleon is a product tour platform known for advanced styling controls and design flexibility. It targets design-conscious product teams that want pixel-perfect in-app experiences. Offers tours, tooltips, surveys, and launchers.

Last updated: 2026-03

How Chameleon Pricing Works

Per monthly tracked users (MTU), billed annually. Free tier available, plus Startup, Growth, and Enterprise plans.

Chameleon Plans & Pricing

Free

Free

Limited features, 14-day trial of paid features

Included

  • Basic tours
  • Limited tooltips
  • Basic surveys

Limitations

  • Very limited feature set
  • Chameleon branding
  • No targeting
  • No integrations

Startup

$279/mo

Billed annually, up to 2,000 MTUs

Included

  • Product tours
  • Tooltips
  • Surveys
  • Basic targeting
  • Custom styling
  • 3 team members

Limitations

  • No launchers
  • No A/B testing
  • Limited integrations
  • 3 team members only

Growth

$999/mo

Billed annually, up to 2,000 MTUs

Included

  • Everything in Startup
  • Launchers
  • A/B testing
  • Full integrations
  • Unlimited team members
  • Advanced targeting

Limitations

  • No dedicated support
  • No custom SLA

Enterprise

Custom pricing

Annual contract

Included

  • Everything in Growth
  • Dedicated CSM
  • Custom SLA
  • Priority support
  • Advanced security
  • Custom contract terms

Limitations

  • Requires annual commitment
  • Long sales process

Hidden Costs & Things to Watch Out For

  • Growth plan jumps dramatically from $279 to $999/mo
  • A/B testing only available on Growth+ ($999/mo)
  • Launchers (in-app resource menus) require Growth plan
  • MTU pricing scales with growth — costs increase at higher tiers
  • Limited to 3 team members on Startup plan
  • Annual billing required for advertised rates
  • 30-day money-back guarantee on all plans

Chameleon vs Produktly: Feature Comparison

Chameleon offers excellent styling flexibility but at a premium price. Produktly provides a broader suite of tools — including feedback, roadmaps, and changelogs — at a significantly lower price point.

FeatureChameleonProduktly
Product ToursAll plansAll plans
ChecklistsNot availableAll plans
NPS SurveysNot availableAll plans
Micro-SurveysAll plansAll plans
Feedback WidgetNot availableAll plans
ChangelogNot availableAll plans
RoadmapNot availableAll plans
Smart Tips / TooltipsAll plansAll plans
Custom CSSAll plans (advanced)All plans
A/B TestingGrowth+ ($999/mo)Not available
Starting Price$279/mo$19/mo
Free TrialLimitedYes

Get More for Less with Produktly

Product tours, checklists, NPS surveys, micro-surveys, feedback widgets, changelogs, roadmaps, and announcements — all in one platform. Plans start at just $19/month.

Frequently Asked Questions

How much does Chameleon cost?

Chameleon offers a limited free plan. The Startup plan starts at $279/month for up to 2,000 MTUs, billed annually. The Growth plan starts at $999/month. Enterprise pricing is custom.

Is Chameleon worth the price?

Chameleon offers excellent CSS customization and design control. If pixel-perfect styling is your top priority, it can be worth the investment. For teams that need a broader toolset (feedback, NPS, roadmaps), Produktly offers better overall value at $19/month.

Does Chameleon have checklists?

No, Chameleon does not offer onboarding checklists. It focuses on tours, tooltips, surveys, and launchers. Produktly includes checklists in all plans.

What is a cheaper alternative to Chameleon?

Produktly offers product tours, checklists, NPS surveys, feedback widgets, changelogs, and roadmaps starting at $19/month with a free trial. While Chameleon has more advanced CSS customization, Produktly covers more use cases at a lower price.

Compare More Pricing