Chameleon Pricing in 2026
By Olli, founder of Produktly · Prices checked on Oct 14, 2026 against Chameleon's pricing page
Chameleon starts at $279/month for 2,000 MTUs on Startup; Pro is from $750/month and Growth from $1,750/month billed annually, both for 5,000 MTUs, and Enterprise is custom. Pricing is per monthly tracked user, with a 14-day trial.
Chameleon is a product tour platform known for advanced styling controls and design flexibility. It targets design-conscious product teams that want pixel-perfect in-app experiences. Offers tours, tooltips, checklists, microsurveys and NPS, launchers, HelpBar search and interactive demos.
How Chameleon Pricing Works
Per monthly tracked users (MTU), plus AI credits. No free plan: Startup, Pro, Growth, and Enterprise, with a 14-day free trial. MTU overages are added to your next invoice.
Chameleon Plans & Pricing
Startup
$279/mo
For 2,000 MTUs
Included
- 10 live experiences (tours, tooltips, microsurveys, embeddables, launchers)
- Themes and custom CSS
- Copilot building agent
- Segments and scheduling
- Email support
- Up to 6 teammates
Limitations
- Only 10 live experiences (tours, tooltips, microsurveys, embeddables and launchers combined)
- No A/B testing
- 6 teammates max
Pro
From $750/mo
Billed monthly, for 5,000 MTUs
Included
- Everything in Startup
- Up to 20 live experiences
- Copilot AI agent
- Themes and custom CSS
- A/B testing
- 5-language localization
- 10 seats
Limitations
- Extra seats cost $300/mo per 5
- SAML SSO is a $400/mo add-on
Growth
From $1,750/mo
Billed annually, for 5,000 MTUs
Included
- Everything in Pro
- Unlimited live experiences
- Ranger governance agent
- Interactive Demos
- HelpBar
- Dedicated customer success
- 15 seats
Limitations
- Annual billing only
Enterprise
Custom pricing
Annual contract
Included
- Everything in Growth
- All roles and permissions
- Unlimited localization
- Account-switching
- Custom contracts and procurement
- Unlimited seats
Limitations
- Quote-only via sales
Hidden Costs & Things to Watch Out For
- Pro starts at $750/mo and Growth at $1,750/mo, a big jump from the $279 Startup plan
- A/B testing starts on Pro (from $750/mo)
- Extra seats ($300/mo per 5 on Pro), SAML SSO ($400/mo) and extra accounts ($5,000/yr) are paid add-ons
- AI features are metered with AI credits
- MTU pricing scales with growth. Costs increase at higher tiers
- Limited to 6 teammates on the Startup plan
- Growth pricing requires annual billing
- MTU overages are added to your next invoice
Chameleon vs Produktly: Feature Comparison
Chameleon offers excellent styling flexibility but at a premium price. Produktly provides a broader suite of tools at a significantly lower price point, including feedback, roadmaps, and changelogs.
| Feature | Chameleon | Produktly |
|---|---|---|
| Product Tours | All plans | All plans |
| Checklists | Yes (count toward live-experience limits; not listed for Startup) | All plans |
| NPS Surveys | All plans (microsurveys incl. NPS) | All plans |
| Micro-Surveys | All plans | All plans |
| Feedback Widget | Not available | All plans |
| Changelog | Not available | All plans |
| Roadmap | Not available | All plans |
| Smart Tips / Tooltips | All plans | All plans |
| Custom CSS | All plans | All plans |
| A/B Testing | Pro+ (from $750/mo) | Not available |
| Starting Price | $279/mo | 19€/mo |
| Free Trial | 14 days | Yes |
Get More for Less with Produktly
Product tours, checklists, NPS surveys, micro-surveys, feedback widgets, changelogs, roadmaps, and announcements, all in one platform. Plans start at just 19€/month.
Frequently Asked Questions
How much does Chameleon cost?
Chameleon has no free plan. Startup starts at $279/month for 2,000 MTUs, Pro from $750/month for 5,000 MTUs (billed monthly), and Growth from $1,750/month for 5,000 MTUs billed annually. Enterprise pricing is custom. A 14-day free trial is available.
Is Chameleon worth the price?
Chameleon offers excellent CSS customization and design control. If pixel-perfect styling is your top priority, it can be worth the investment. For teams that need a broader toolset (feedback widgets, roadmaps, changelogs), Produktly offers better overall value at 19€/month.
Does Chameleon have checklists?
Yes. Chameleon lists checklists and resource centers among its in-app experiences, and every experience counts toward the plan's live-experience limit (10 on Startup, 20 on Pro). Its help article for the Startup plan lists tours, tooltips, microsurveys, embeddables and launchers, so confirm checklist access on Startup with Chameleon. Produktly includes checklists in all plans.
What is a cheaper alternative to Chameleon?
Produktly offers product tours, checklists, NPS surveys, feedback widgets, changelogs, and roadmaps starting at 19€/month with a free trial. While Chameleon has more advanced CSS customization, Produktly covers more use cases at a lower price.